Cassette Tapes From August
Dec 2021 - Dec 2024 📍 Storm Lake, IA, and Jersey City, NJ
Cover art, social media grid design, and marketing materials for a queer science fiction podcast. While the first season leans into a beauty nostalgic vibe, the second season season contained a more elaborate and robust brand design, consisting of character based symbols integrated into cover art and announcement content.
Cover Art (March 2022)
The cover art for the first season of “Cassette Tapes From August” conveys the branding and the location of the story, a nostalgia-inducing coastal town. The logo was created by rearranging type in Illustrator and then lightly erasing it with a textured brush in Procreate.
Created in Adobe Illustrator and Procreate
Cassette Tapes From August Vol. II Trailer (April 2024)
The trailer for the second season introduces a new aesthetic, using a retro tone supplemented with vibrant, warm tones while also being more whimsical than the previous branding. Hand-drawn elements like cassette tapes, hearts, and lightning bolts are placed, each created from the iconography of the main characters to represent them.
Created with Procreate and Adobe After Effects
Cassette Tapes From August Vol. II Cover Art (December 2022)
This piece introduces a Polaroid frame motif that will recur throughout the remainder of the exhibition. It is also apart of its more distinctive digital textile works that are interlaced with handwritten text. The Polaroid holds ‘final pleas’ between two people, with its form leaking white that begins to drain the color out of the surrounding textiles.
Created in Procreate and Adobe Illustrator
Vol. II Instagram Grid (August - December 2024)
With more time available to market Vol. II, an interactive grid was created for Instagram so that, when viewing the profile, the posts created a scrolling, interconnected design.
Created in Adobe Illustrator and After Effects
Vol. II Episode Title Reveals (December 2023)
Set to “Now That We Don’t Talk” by Taylor Swift, this early video reveals the titles for Vol. II episodes. It also hints at the cover art, which had not been released yet.
Created in Procreate and Adobe After Effects
Featurette: Alondra and Rachel (April 2022)
Interviews with actors Alondra Meléndez Reyes and Rachel Hardy, featuring a transition between the two with a kick (literally). The two talk about the creative process and their hopes for the representation in season one.
Filmed by McMillan, created with Premiere Pro
Vol. II Actor Posters (August 2024)
A scroll of the actor posters made for Instagram, seamlessly carousel-ing between images using Vol. II branding.
Created in Adobe Illustrator
Greetings From the Orb (August 2024)
An animation promoting Season 2, Episode 2.
Created in Adobe After Effects
From Script to Sound (August 2024)
A video showing the screenplay for Season 2, Episode 2, alongside the completed audio with dialogue between Alondra Meléndez Reyes and Jackson Bradshaw, with accompanying sound effects.
Created in Adobe After Effects
